August 18, 2022

Brilliant Melee Defined

For consumers, the diamond and jewelry industry can be difficult to navigate when it comes to terms and jargon. One of..

May 27, 2022

How to Buy Fancy Shape Melee Diamonds

Fancy shaped diamonds are all a little different. Longer or wider, more curved or less, each one with its own..

March 18, 2022

Light My Fire: Understanding A Diamond In Light

What makes a diamond a diamond is light. Light is everything. It’s the source of a diamond’s beauty. Without light,..

December 30, 2020

Finding Your Target Market for Jewelry

One of my goals is to structure my business in a way that cultivates buyers from around the world to purchase diamonds..

December 23, 2020

5 Strategies to Increase Jewelry Store Profitability

It is no secret that many jewelry stores are suffering in the midst of the ongoing global health crisis and the..

December 17, 2020

5 Tips for Marketing to Wealthy Consumers

There is no shortage of information available about how you can strategically market to the masses and appeal to..

December 10, 2020

5 Ways to Improve Efficiency in Your Jewelry Business

As a business owner, you know how important it is to keep your customers happy and increase your capital. In fact, a..

October 27, 2020

How to Identify Vintage Jewelry

One thing I know for sure is that trends always come back. I can see firsthand from retailers across the country that..

August 24, 2020

5 Tips for Managing Your Jewelry Inventory

Jewelry inventory management is a major factor in the profitability of your independent retail business. It's key to..

August 22, 2020

Non-Diamond Wedding Rings: 10 Alternatives

There is a wide variety of non diamond wedding rings available. But, you should always make sure that you are..