Marketing jewelry online might seem a bit more difficult these days. There's increased traffic, but there's also..

What's real matters. Diamonds are rare, and lab created diamonds seek to challenge it. Yet are they really diamonds?..

Lab diamonds have become the subject of a heated debate. Are they as valuable as real, natural diamonds. Lab..

Last week I had the pleasure of attending the America Gem Society (AGS) Conclave event in the great Emerald City,..

Diamond accents can make or break a piece of jewelry. They can be the difference between an awe-inspiring ring that..

There are always amazing things to talk about when it comes to diamonds – especially when it comes to diamonds and..

All marketing strategies for jewelry business are not the same. The best way to approach your entry into a niche..

The ideal cut diamond achieves a brilliant sparkle that few other diamonds can contest. It relies on perfect ratios..

There are so many things I love about what I do, but one thing for sure that stands out is making custom pieces of..

Do carbon lab diamonds pass a diamond test to qualify as real? The answer is both yes and no. There are different..